Factors affecting the decision to study a bachelor degree in division of fashion merchandising technology faculty of home economics technology Rajamangala University of Technology Phra Nakhon

Abstract

This research aims to study the factors that influence the decision to study a Bachelor of Fashion Technology. Faculty of Home Economics Technology, Rajamangala University of Technology Phra Nakhon, Consisting of eight sides The expectations of the future. Curriculum and teaching activities in the environment and to the reputation and image quality. The features and benefits. Media and Public Relations, The need to develop their own The family and the people around me. The population is Student Technology Management, Fashion Floors 1-4 of the academic year 2557, 73 people used the questionnaire prepared an assessment of the five levels. The results showed that Factors that influence the decision to study undergraduate Economics Faculty at the statistical level of significance. 01 are three factors in descending order of the factors affecting the descending. 1) the individual, family and peers. 2) Media Relations and 3) the quality, reputation and image of the three factors could explain the variability of the Faculty of Economics of Technology has 78.30 percent.